Pantone’s 2022 Color of the Year, Very Peri, Embraces Strangeness

Chet Lo Spring 2022

Photo: Alessandro Lucioni / Gorunway.com

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RUNWAY: Can a color predict the future? After the many uncertainties of 2020 and 2021, many are looking for signs from any source. The Pantone Color of the Year 2022 is a new shade, Very Peri, one that, according to Leatrice Eiseman, the executive director of the Pantone Color Institute, and Laurie RUNWAYPressman, the vice president of the Pantone Color Institute, embraces the uncertainty and cautious optimism of our moment. “It is a color that really places the future ahead in a new light,” said Pressman on a Zoom call earlier this week. “We feel this was the perfect color to get those feelings about the future across.”

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